Next Step Client News: Palo Alto Networks has updated its partner program to include new technical training, marketing tools, deal registration updates and pay-for-performance enhancements. The program is now taking a more market-based approach aimed at focusing partners on market opportunities and mutual investments, as opposed to the previous theater-based approach. The company’s deal registration procedures and policies have also been simplified as an attempt to make those programs more user-friendly. New pre-sales technical accreditation is designed to enable partners to deliver comprehensive demos and evaluations. In addition, Palo Alto Networks intends to deliver a pay-for-performance partner profitability model in a phased approach.
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