Launch your business
Whether it is a new product area or geography, successful entry into a new market is often more challenging than it appears. Next Step can provide a ‘turnkey’ solution for companies’ successful, timely expansion into new markets.
Increase revenue by expanding into new markets locally or globally.
What We Offer
In the early stages of a company’s growth, Next Step provides strategic yet practical advice, marketing and sales programs to take a company through a successful launch and on to profitability.
Next Step provides the resources and experience to maximize results during all phases of growth including:
- Launching your company with a clear, compelling and realistic business plan
- Defining and implementing the most effective sales and marketing strategy
- Building the sales team for the future
- Developing and implementing channel programs
- Recruiting the best people for all key positions
Why Next Step?
Next Step’s team often starts by enhancements to the business and the company’s plan based on market assessment and positioning of the company and its solution. Next, we define the most appropriate sales strategy and recruit the sales and management team. The combination of effective marketing programs, channel partners and sales teams has led Next Step’s clients to achieve successful IPOs, mergers, acquisitions and long-term profitable growth.
How We Helped
Next Step launched MediaAnalyzer, an established German company, into the U.S. market in all aspects of an international expansion. This included creating a launch budget, defining requirements for and hiring a VP of Sales Operations, establishing the base for U.S. operations and creating marketing communications materials aimed at the U.S. customer base. Within one year Media Analyzer US was breaking even and within the second year delivering bottom line profits.
Next Step’s Global Perspective
Leveraging our team’s international experience and global partners, our international growth services allow us to partner with European, Asian and Latin American companies to provide them with a single source for US market entry.